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FROM BERLIN ACROSS THE GLOBE
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Tallinn wins ITB Earth Award 2025 for its groundbreaking Anti-Waste Revolution

Tallinn received the ITB Earth Award 2025 at the Green Destinations Top 100 Story Awards yesterday, recognising its innovative approach to sustainability. The Estonian capital, long known for its Singing Revolution, is now leading an Anti-Waste Revolution, setting new standards for eco-friendly urban development. The city's transformation began with the Nation's Backbone Event, a country-wide…

Get on a bike for a good cause with Utrecht

Visitors have the chance to get some exercise for a good cause during ITB Berlin 2025. At the Netherlands stand, Utrecht Marketing and the Netherlands Board of Tourism & Conventions (NBTC) are inviting people to jump on the stand's bike at the show. For every kilometre they ride, the NBTC will donate five euros to…

Costa del Sol highlights sustainability and gastronomy at ITB Berlin

Costa del Sol is present at ITB Berlin 2025 with a large stand emphasising the region's gastronomy. In particular, it is highlighting the region of Antequera, home to olive oil and traditional Mediterranean dishes. At lunchtime, ITB Berlin visitors can indulge in cheese, ham and local wine and beer from the province of Malaga. Costa…

Wyndham Hotels & Resorts concentrates on a focused portfolio that resonates with guests and hoteliers

Ahead of his participation in the panel at ITB Berlin this year, EMEA President Dimitris Manikis told ITB Berlin News about Wyndham Hotels & Resorts' unique differentiation strategies Tomorrow's panel is an opportunity for hotel owners, investors, marketers, and travel professionals to gain a fresh perspective on how to make smart brand choices that create…

Expedia Group and the power of partnerships

Ahead of his live fireside chat today, Chief Commercial Officer Greg Schulze touched on Expedia Group's approach to partnerships. Why are lasting partnerships such an important part of the travel industry?For more than 25 years, Expedia Group has provided a global marketplace for travellers and companies. Travel partnerships are vital for industry growth, enabling supply…

A positive outlook for the events sector

ITB News Berlin spoke with Federico Toja, Director Chapter Operations Europe at Meeting Professionals International (MPI), about the encouraging projections for the sector over the next 12 months. What are some of the challenges facing meeting professionals today when it comes events-related decisions?Rising costs for the various components of an event; safety and uncertainties due…

“Flexibility, personalisation and sustainability are key for travellers”

Holidays.ch Managing Director Martin Meux tells ITB Berlin News about the foreseeable future of package holidays and how it is strengthening its relationship with Condor Holidays.ch specialises in dynamic package holidays for seamless, flexible and tech-driven travel. Martin Meux talks about travellers' priorities, changes in behaviour and the impact of technology. Do you have any…

Dominican Republic: A multifaceted destination creating growth

The Dominican Republic, one of the most popular islands of the Caribbean, has brought its tourism attractions to ITB Berlin ITB Berlin News spoke with David Collado, Minister of Tourism for the Dominican Republic, about reshaping marketing initiatives and strengthening cooperation between the private and public sectors. In 2024, the Dominican Republic reached over 11…

Measuring the impact of tourism beyond GDP

ITB Berlin News spoke with Zoritsa Urosevic, UN Tourism Executive Director, in an exclusive interview ahead of her keynote tomorrow The UN Tourism Barometer for 2024 shows that tourism is back and thriving. Next on the agenda is the World Tourism Report Index, which will measure sustainability through a number of data-driven factors. Can you…

ITB Berlin: A hub for sustainable and responsible tourism

This year, ITB Berlin 2025 is focusing more than ever on sustainable tourism and social responsibility in response to travellers' increasingly heightened sensitivity to these topics. Visitors to the show can listen, meet and discuss with high-profile panels at the ITB Berlin Convention and discover forward-looking initiatives by exhibitors from 26 countries in Hall 4.1.…

Albania’s expanded network connectivity a draw for tourists

Albania's leading telecommunications provider, One Albania, adds another feature to the destination's appeal: expanded network coverage for seamless communication throughout the country One Albania is a key partner in the development of tourism in Albania and has also supported cultural, tourism, and sporting events, and made considerable investments in infrastructure. The unique geographical location, favourable…

Austria: Innovation along with culinary and cultural delights at ITB Berlin 2025

Austria is highlighting its rich culinary tradition together with culture and digital innovations during ITB Berlin 2025. Chefs, start-ups and cultural destinations promise an unforgettable experience. Austria is back at ITB Berlin this year with 71 tourism partners showcasing their offerings at the country's 900m² stand. With the return of the MICHELIN restaurant guide in…

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